Skimming is the process of reading key parts of a text in order to get an overview of what the content is all about and the main ideas. When skimming, you move your eyes vertically as much as you move your eyes horizontally. In other words, you move your eyes down the page as much … Read more
By understanding the rhetorical situation elements, you can gauge the best ways to reach your readers or listeners and get your points across. In so doing, you’ll make the transition from your viewpoint to that of your audience. By looking to your audience and addressing their needs, you shift your attention from an internal focus … Read more
Understanding the type of audience in writing is the first step to gaining the required attention. The audience of professional writing is the intended or potential reader(s). In writing, your audience is the most important consideration. You adapt your writing to meet the needs, interests, and backgrounds of the readers who will be reading your … Read more
Broadly speaking, ethics refers to principles of right and wrong that govern your behaviour and actions. It is difficult to understate the potential damage unethical professional communication can cause, including the theft of intellectual property, creating unsafe or toxic working conditions, upholding systems of oppression, and even causing environmental destruction. As daunting as this range … Read more
I know you are familiar with annotation and you are reading this page to know the things you annotate in a book. I would love to give you an overview of what annotation is and if you are eager to see the things you can annotate, simply scroll down. Except you were given an assignment, … Read more
As writers, we use narration for many purposes and in varying situations. Most often, when people think of narration, they associate it with fiction or novels–storytelling for entertainment. Yes, this is true, but narration can also be very effective in other writing. We may choose to recount a historical event through a first-person narrative. Or … Read more
Blogging is one of the most interesting things on the internet without which most of the information we have may have been impossible to access. Blogs can be used for anything, and as a student, you should have one. Blogs can be personal or business-oriented. On the internet, blogs are used in academia, the corporate … Read more
Some of the same principles that we learn about writing letters can be used when learning about how to write an email message. The focus of this page is to show you how to end off an email without losing face. Communicating via email can be difficult to deal with because of the inability to … Read more